Dr. Ram Mukkamal who is currently working as a Plant Manager, New Products/Technology Validation and Operational Excellence in Avery Dennison, North America spoke to the students at a webinar on 'Improve your Decision Making with Design Thinking and Innovation'. The session was organised by the Institution's Innovation Council in collaboration with the Department of Pharmaceutical Technology.
While addressing the students, the motivational speaker, Dr. Mukkamal discussed how to design a product as per the customer's needs. Furthermore, he discussed the two very important aspects of innovation - product and market design and also how to satisfy the unmet customer need. It was a wonderful discussion about the innovation process framework in the field of pharmacy. In the interactive session, he discussed the financial aspect, cash flows and market research of Pharmaceutical innovation.
The personal experiences shared by Dr. Mukkamal helped students to realize the practical things that an innovator faces and how self-belief and right decision making can help them to be successful.