The Role of AI in Enhancing Human Creativity and Productivity

Authors

  • Tamalika Bhowmik Independent Researcher Author
  • Chinhita Sanyal Amity University Author

Keywords:

Artificial Intelligence, Creativity, Productivity, Automation, Innovation, Ethical AI, Human-Machine Collaboration, Decision-Making

Abstract

Artificial Intelligence (AI) is a transformative force in enhancing human creativity and productivity across industries. This article explores AI’s role in automating tasks, optimizing decision-making, and fostering innovation in creative fields such as design, film, music, and

journalism. AI-driven tools assist in streamlining workflows, reducing costs, and enhancing efficiency without compromising human ingenuity. Case studies illustrate AI’s contributions to scriptwriting, music composition, and automated news generation, showcasing its ability to

collaborate with professionals rather than replace them. However, ethical concerns, data privacy issues, and the need to preserve human creativity in an increasingly automated world remain key challenges. AI’s relevance extends beyond creative fields to industries like healthcare, agriculture, and business, where it aids in diagnostics, resource optimization, and market predictions. The article highlights the importance of responsible AI integration, ensuring ethical implementation while leveraging AI’s capabilities to augment human potential. The future of AI lies in human-machine collaboration, where technology enhances creativity and productivity rather than diminishing human input. By embracing AI as a complementary tool, individuals and organizations can achieve greater efficiency, innovation, and creative excellence while maintaining ethical standards and the essential human element in decision-making and artistry.

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Published

29-06-2025

Issue

Section

Articles

How to Cite

Bhowmik, T., & Sanyal, C. (2025). The Role of AI in Enhancing Human Creativity and Productivity. Brainwave: A Multidisciplinary Journal, 6(2), 1050–1062. https://www.brainwareuniversity.ac.in/brainwave-papers/index.php/bamj/article/view/27