KRISHNA, Hari A V. Consumer Acceptance of AI-Powered Personalized Recommendations in E-Commerce: The Mediating Role of Trust and Perceived Value. Brainwave: A Multidisciplinary Journal, Kolkata, India, v. 7, n. 3, p. 1543–1557, 2026. Disponível em: https://www.brainwareuniversity.ac.in/brainwave-papers/index.php/bamj/article/view/70. Acesso em: 30 sep. 2026.